Kim Kardashian Success Magazine
Kim Kardashian has appeared on the cover of the latest issue of Success magazine for her fantastic results as a “Celebrity Marketer”. The magazine lists the numerous success Kardashian has had in the business world including: the DASH clothing boutiques, the Kardashian Kollection handbag line, the Kardashian Kolors cosmetic range, the Kim Kardashian fragrances, the Belle Noel jewelery collection, the Shoedazzle online shoe store and many more.
Shoedazzle.com for example was co-founded by Kim in 2009 and is currently valued at $280 million dollars. Members pay $40 a month and receive a pair of shoes, jewelery or a handbag from a stylist selected showroom. Just another of Kardashian’s successes.
Kim has come a long way since the age of 19 when she started her first business venture – cleaning out friends closets of unwanted clothing and selling it on eBay. She has also managed to get past the embarrassment of the Kim Kardashian Sex Tape, which was released by former boyfriend Ray J.
Kim explains her continuing success to the magazine, it’s all about goal setting: “Every six months my mom and I set goals and visions for what we want to achieve. Then we write a goal that is outlandish and outside what we think is our goal range.”
One of those goals was to have a fragrance, which was at one point an outlandish and difficult dream. Well Kardashian now has 3 fragrances and is said to be working on releasing a 4th. Kim says that pushing at the goals, no matter how high they are eventually pays off. Maybe not within a year or more and not always in the way you might expect.
Kim has a massive fan base to market her products to as well – nearly 7 million on facebook and nearly 11.6 million Twitter followers. So when she launched a product it is immediately in the face of millions of consumers.
However Kim isn’t looking to exploit her fans. “I feel like I’m giving my sisterly advice,” Kardashian told the magazine, “I’ll listen to fans’ comments and questions asking what skincare do I use or what fragrance I like, and I feel I’m in a position that I can answer those questions well.”
Kardashian also says authenticity is important. The Kardashians love the products they make. “People aren’t stupid, You really have to love what you do and you really have to believe in what you’re working for, for everyone else to believe you.” she said.
Kim Kardashian shoedazzle
Kim Kardashian is starting to make a name for herself in the business world! In the past few years she has proven she is more than a pretty face with success with numerous products in different market sectors. Kim has started fashion boutiques, sold shoes, sold diet products, sold fitness videos and of course sold the Kim Kardashian sex tape!
Well one of the companies she was involved with for the sale of shoes, “Shoedazzle” is about to go international. The company has secured $40 million dollars of investment from venture capital firm Andreessen Horowitz.
The ventura capital firm has previously been involved in providing funding for companies like Skype and Facebook so they know how to pick a winner! Kardashian was key in promoting the company, appearing in numerous print and television commercials, highlighting Shoedazzle’s reasonably priced, yet stylish shoes.
The company is set to start selling their products in Europe and then eventually in Asia, so we can expect to see more of Kim Kardashian in Europe!
Kim Kardashian Superbowl Ad
Kim Kardashian made an interesting revelation on her weblog yesterday, posting a picture of herself wearing “Skeecher Shapeups” sneakers and saying she is filming a superbowl advertisment for the company!
Starring in a superbowl ad is a big deal because millions of viewers catch the ad and the budgets are usually very big. Everyone still remembers the Michael Jackson pepsi ad and sexy Cindy Crawford pepsi ads. Well at least Kim does!
Kardashian said on her blog: “Here’s a behind-the-scenes pic that ran in USA Today this morning! I don’t want to give too much away, but the storyline of the ad is so fun and I think you guys are going to love the commercial. I have to break someone’s heart in the end… but you’ll have to wait to see why!
It’s a huge honor to be starring in a Super Bowl commercial. When I was younger I used to love the Pepsi ads from the 1990s starring Cindy Crawford… so sexy!”
Kim definitely looks great in those sneakers, but hey it’s Kim Kardashian it’s hard to find something she doesn’t look great in!
Kim Kardashian launches an online shoe store for shoe-lovers. The former celebrity stylist displays her love for shoes this time as she poses for the website.
This move doesn’t only increase her web presence but also help her pursue her passions for fashion. Her sexy model photos might attract not only would-be buyers but men too.
